SERMAnar IV: The Sports & Entertainment Risk Conference

Our 4th Annual Conference unites leaders across every corner of the sports and entertainment risk, claims, insurance and legal communities. Don’t miss the chance to drive in runs and circle the bases by sliding into today’s most important topics and building powerful connections with your peers.

Early registration pricing available through January 9, 2026. After this date, standard registration rates will apply. As with all SERMA events, attendance is limited to enhance networking opportunities.

Agenda:

Thursday 4/16/26:

• 8:30 am – 9:30 am: Registration & Continental Breakfast
• 9:30 am - 9:50 am: Opening Remarks
• 10:00 am - 10:50 am: Session I - IP & Brand Protection: The New Playbook
• 11:00 am - 11:50 am: Session II - When Claims Go Wrong: Navigating Coverage Roadblocks
• 12:00 pm - 12:30 pm: Keynote Speaker
• 12:30 pm - 1:45 pm: Lunch 
• 2:00 pm - 2:50 pm: Session III - Claims Hall of Pain: Litigation Trends
• 3:00 pm - 4:00 pm: Session IV - General Counsel Forum
• 4:30 pm - 5:30 pm: Citi Field Tour (additional fee $50)
• 7:30 pm – 9:30 pm: Happy Hour 

Friday 4/17/26:

• 8:30 am – 9:00 am: Continental Breakfast
• 9:00 am - 9:50 am: Session V - How to Break Into Sports & Entertainment Risk Management
• 10:00 am - 10:50 am: Session VI - General Updates
• 11:00 am - 12:00 pm: Networking Challenge

Hotel Information:

Hyatt Grand Central New York 

Grand Central Terminal, 109 E 42nd St, New York, NY 10017

Group Code: G-4DLL

Discounted price of $319 good through March 24, 2026

Please Note:

• If dates selected are not within your group's arrival and departure dates, the system will generate a notification that no rooms are available.  Dates must fall within the contracted block for the link to work.

• Destination fee of $40.00 is included when reservations are booked.  This fee will automatically be waived at checkout out and guests will not be charged the destination fee as agreed on in your group's contract.