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SERMA® Webinar: Stadium Usage for Nontraditional Concerts and Events

  • August 27, 2025
  • 1:00 PM - 2:00 PM
  • Virtual

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As concerts and entertainment events grow in sports venues, risk and operations must adapt.

This webinar will address how stadiums, promoters, insurers and vendors manage key risk areas, including security, contracts, crowd dynamics, insurance and more. The panelists will also explain how organizations are mitigating risk and ensuring safety while maximizing revenue opportunities from non-sporting events.

ABOUT SERMA®

The Sports and Entertainment Risk Management Alliance (SERMA®) is the first risk management association devoted entirely to the sports and entertainment industries. It is an organization of risk managers, claims managers, general counsels, outside counsel and other associated professionals who work in the sports and entertainment field. 

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